MenuMENU
SearchSEARCH

Dealer Survey Finds Anxieties

Kerrigan Advisors poll shows percentage of retailers expecting lower profits, valuations is on the rise.

January 13, 2025
Dealer Survey Finds Anxieties

Toyota and its luxury line are at the top of many auto dealers' target list when it comes to store acquisitions.

Credit:

Toyota

2 min to read


More auto dealers are taking a dim view on profits and the value of their franchises, and more are therefore mulling a sale.

Sell-side firm Kerrigan Advisors found those and other trends in its sixth annual survey of more than 600 dealers conducted between June and November.

Though it found most dealers believe their profits and franchise valuations will either stay steady or increase, more are taking a pessimistic view of those metrics.

Nearly a third of polled dealers, or 32%, indicated they think their franchise valuations will fall this year, the third straight year of growth in the percentage taking that view and up five times over the lowest point for pessimism in 2021. Meanwhile, the percentage of dealers expecting a valuation increase fell to a record low of 17%.

The rising negative outlook coincides with lowering expectations on profits. A significant 43% of polled dealers indicated they expect their profitability to fall this year, the highest percentage with that sentiment in four years, Kerrigan said. 

The firm said it believes the negativity reflects “the earnings volatility of weaker franchises, particularly those whose days’ supply ballooned in 2024 resulting in dramatic declines in franchise profits when compared to the pandemic years.”

Many dealers see electric vehicles in particular as a drag on profits, according to survey results. Sixty-eight percent of respondents said they expect EVs to drain profits this year.

The low expectations among many retailers leads Kerrigan to see 2025 as another year of strong buy-sell activity. More dealers indicated they may sell one or more stores this year, up a percentage point to 7% of those polled, five percentage points over 2022, and a 250% increase in three years’ time.

From a new survey question, Kerrigan learned that Toyota and its luxury line, Lexus, rose to the top of brands dealers are looking to add to their business this year. 

More Dealer Ops

Dealer Opsby Hannah MitchellAugust 26, 2025

Franchises, Throughput Down in First Half

A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.

Read More →
SalesAugust 25, 2025

How to Build a High-Performance Sales and F&I Team

Performance and profits start with people chosen and led the right way.

Read More →
Dealer Opsby Hannah MitchellAugust 19, 2025

Buy-Sells Up in Q2

Kerrigan metrics show there’s plenty of demand, though many sellers are waiting to pull the trigger.

Read More →
Ad Loading...
F&Iby StaffApril 2, 2025

DOWC Powers the Future of F&I for NESNA

Company is providing a fully integrated F&I administration model to Nissan Extended Services North America’s dealer network.

Read More →
Industryby StaffMarch 26, 2025

March New-Vehicle Sales Healthy

Despite incentive spending not keeping pace with deliveries volume, consumers make their purchases ahead of tariffs impact.

Read More →
Product & Technologyby StaffMarch 13, 2025

New DOWC Program Debuts

Hybrid solution combines benefits of reinsurance and dealer-owned warranty companies.

Read More →
Ad Loading...
Dealer OpsJanuary 15, 2025

Carryover Rate Important for Auto Retailers

Understanding how it plays into inventory risk management is an important consideration.

Read More →
Trainingby StaffJanuary 13, 2025

Dealer Survey Finds Anxieties

Kerrigan Advisors poll shows percentage of retailers expecting lower profits, valuations is on the rise.

Read More →
Industryby StaffDecember 23, 2024

Calif. Dealer Group Challenges Scout Direct Sales

Says VW unit’s plans to sell directly to consumers violate state law.

Read More →
Ad Loading...
IndustryNovember 27, 2024

Six Powerful Questions

Take the time to answer these and lay the groundwork for a successful year-end.

Read More →