agent Entrepreneur logo
MenuMENU
SearchSEARCH

NADA: Employment, Payroll Up for New-Car Dealers

U.S. franchised auto dealers paid over $66 billion to more than 1 million workers in 2018, a 1.9% year-over-year increase that pushed the average employee’s pay to $1,134 per week.

April 8, 2019
NADA: Employment, Payroll Up for New-Car Dealers

The average American new-car dealership employee earned $1,134 per week last year, a 1.8% increase from 2017, according to NADA data.

Photo by TeroVesalainen via Pixabay

2 min to read


TYSONS, Va. — Employment and payroll at U.S. new-car dealerships continued to rise in 2018, according to the latest report released today by the National Automobile Dealers Association. In 2018, the nation’s 16,753 franchised new-car dealerships employed 1,136,600 workers, up 0.5% from the previous year, according to NADA Data 2018.

“Direct employment at new-car dealerships once again topped 1.1 million employees at the end of 2018,” said NADA Senior Economist Patrick Manzi. “In addition to direct employment provided by new-car dealerships, hundreds of thousands of other jobs in local communities are dependent on dealerships.”

Ad Loading...

Payroll at new-car dealerships topped $66.5 billion in 2018, up 1.9% from the previous year. On average, dealership employees earned $1,134 per week, up 1.8% from 2017.

“For the past several years, dealership employees have seen steady increases in their incomes as well as their total compensation,” Manzi added. “Dealership jobs offer compensation that is significantly higher than other retail sectors, and dealers continue to boast one of the highest average salaries of all industries.”

Other highlights from NADA Data 2018 include:

  • For the second consecutive year, total sales (new- and used-car sales plus service, parts, F&I, and more) topped $1 trillion.

  • At the end of 2018, the average selling price of a new and used vehicle sold at franchised new-car dealerships was $35,608 and $20,586, respectively.

  • Net pretax profit per dealership as a percentage of total sales (new- and used-vehicle sales, service, parts, F&I, and body shop) continued to decline: 2016 (2.5%); 2017 (2.3%); and 2018 (2.2%)

  • Since 2009, service and parts sales on average per dealership increased by 5.5% per year on an annualized basis.

To read the full report, click here.

More Dealer Ops

Dealer Opsby Hannah MitchellAugust 26, 2025

Franchises, Throughput Down in First Half

A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.

Read More →
SalesAugust 25, 2025

How to Build a High-Performance Sales and F&I Team

Performance and profits start with people chosen and led the right way.

Read More →
Dealer Opsby Hannah MitchellAugust 19, 2025

Buy-Sells Up in Q2

Kerrigan metrics show there’s plenty of demand, though many sellers are waiting to pull the trigger.

Read More →
Ad Loading...
F&Iby StaffApril 2, 2025

DOWC Powers the Future of F&I for NESNA

Company is providing a fully integrated F&I administration model to Nissan Extended Services North America’s dealer network.

Read More →
Industryby StaffMarch 26, 2025

March New-Vehicle Sales Healthy

Despite incentive spending not keeping pace with deliveries volume, consumers make their purchases ahead of tariffs impact.

Read More →
Product & Technologyby StaffMarch 13, 2025

New DOWC Program Debuts

Hybrid solution combines benefits of reinsurance and dealer-owned warranty companies.

Read More →
Ad Loading...
Dealer OpsJanuary 15, 2025

Carryover Rate Important for Auto Retailers

Understanding how it plays into inventory risk management is an important consideration.

Read More →
Trainingby StaffJanuary 13, 2025

Dealer Survey Finds Anxieties

Kerrigan Advisors poll shows percentage of retailers expecting lower profits, valuations is on the rise.

Read More →
Industryby StaffDecember 23, 2024

Calif. Dealer Group Challenges Scout Direct Sales

Says VW unit’s plans to sell directly to consumers violate state law.

Read More →
Ad Loading...
IndustryNovember 27, 2024

Six Powerful Questions

Take the time to answer these and lay the groundwork for a successful year-end.

Read More →