iA American Warranty Group (iA American) appointed Dennis Alexander as executive vice president of sales and distribution, effective immediately. The company said he brings more than 28 years of experience in driving growth, optimizing distribution channels, and delivering innovative protection and income-development solutions across the automotive and equipment industries.

Alexander has held various leadership roles in his career, including national vice president of sales for dealer services and vice president of commercial equipment. He has served in key positions with American Financial, where he developed dealer-centric finance-and-insurance and reinsurance programs, built high-performing sales teams, and expanded dealer and channel partnerships nationwide. He has expertise in reinsurance structures and performance-based program design.

In his new role, Alexander will focus on driving growth by expanding distribution, cultivating strategic partnerships, and strengthening iA American’s value proposition in the retail automotive market. His leadership is centered on building teams that operate with innovation, operational excellence and customer-centric go-to-market execution. He holds a bachelor's degree in communications from Eastern Illinois University and is based in the greater Houston area.

“In today’s rapidly evolving market, having a leader of Dennis’s caliber join our team is a tremendous advantage,” said Sean O’Brien, executive vice president, chief growth officer U.S. operations. “Dennis’s proven track record in building high-performing teams and delivering innovative solutions will be instrumental as we continue to expand our reach and deliver exceptional value to our partners and clients.”