agent Entrepreneur logo
MenuMENU
SearchSEARCH

Ford Posts $2.6 Billion Q2 Profit on Pricier Cars

July 23, 2010
2 min to read


Ford Motor Co. reported second-quarter net income of $2.6 billion, completing its most profitable first half in more than a decade, as car buyers pay more for its new models, Bloomberg reported.


Ford earned $4.7 billion in the year’s first six months, its largest first-half profit since 1998, and posted its fifth straight profitable quarter. Excluding some items, profit was 68 cents a share, topping the 41-cent average estimate of 12 analysts compiled by Bloomberg. The second-largest U.S. automaker earned $2.26 billion a year earlier, helped by an accounting gain.

Ad Loading...


CEO Alan Mulally overhauled Ford’s lineup, redesigning cars such as the Taurus and Fusion, and adding extras like heated leather seats and voice-activated electronics. He also boosted quality, winning Ford price gains of $1.1 billion on cars and trucks in the quarter and helping all of its auto units worldwide to become profitable.


Second-quarter sales rose 15 percent to $31.3 billion from $27.2 billion a year ago. Excluding Volvo, which the company is selling, the year-ago revenue was $26.8 billion, Dearborn, Michigan-based Ford said today in a statement. The average of eight analysts’ estimates was for revenue of $29.4 billion.


The shares rose 63 cents, or 5.2 percent, to $12.72 at 4:02 p.m. in New York Stock Exchange composite trading, its highest close since May 4. The stock has gained 27 percent this year.


Ford’s automotive operations had $21.9 billion in cash on June 30, down from $25.3 billion on March 31. Ford paid down automotive debt by $7 billion in the second quarter, lowering it to $27.3 billion from $34.3 billion at the start of the quarter.


Ford said today it will have a positive automotive net cash position by the end of 2011.

Ad Loading...


“We remain on track to deliver solid profits and positive automotive operating-related cash flow for 2010, and we expect even better financial results in 2011,” Mulally said in the statement.


Ford said it won’t earn as much in the second half because of high costs “to support growth and key product introductions, as well as higher commodity costs and smaller reductions in reserves at Ford Credit.” Ford will begin selling the redesigned Explorer sport-utility vehicle and Focus small car in the second half. Ford said it expects the costs associated with new models will rise $1 billion this year in addition to $1 billion in extra costs for raw materials such as steel.

More Industry

F&Iby Lauren LawrenceFebruary 27, 2026

Price Driving Insurance Churn

Over half of insurance holders ages 18 to 29 reported to be 'somewhat' likely to change providers in the next 90 days, according to CivicScience, which found that interest was lower among older age groups.

Read More →
Industryby Lauren LawrenceFebruary 26, 2026

AI Drives Dealer Website Traffic

Total visits to dealer websites from generative artificial intelligence platforms grew more than 15 times year-over-year, signaling a shift in how many consumers shop for cars online.

Read More →
Industryby Hannah MitchellFebruary 26, 2026

Automakers Tops in Fuel Economy

In the U.S., Honda has the most efficient gas-electrified combo lineup while Tesla beats all automakers in annual EPA ranking as brands built their alternative-fuel offerings.

Read More →
Ad Loading...
F&Iby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →
Industryby Hannah MitchellFebruary 24, 2026

Overall Consumer Confidence Up

Americans’ view of present business conditions, the labor market and family finances, though, are still in the dumps, and if they plan to buy cars, many target used units.

Read More →
Auto Financeby Lauren LawrenceFebruary 23, 2026

Auto Loan Forecast Bucks Market Trend

Auto loan originations rose over 6% year-over-year in the third quarter of 2025, but TransUnion predicts a slight decline in auto loan growth this year, making it an outlier in the company's overall lending forecast.

Read More →
Ad Loading...
F&Iby Hannah MitchellFebruary 23, 2026

Some Auto Brands Cheaper to Insure

A new top 10 list ranks the least expensive for average full insurance coverage on a clean driving record and high driver credit scores.

Read More →
Industryby StaffFebruary 20, 2026

Learn to Manage the Mayhem at Agent Summit

Rob Mancuso – president of Mancuso Automotive – will present a Keynote at the 2026 event.

Read More →
Fixed Opsby Hannah MitchellFebruary 20, 2026

Auto Recalls Sank Last Year

2025 Sedgwick data indicate that the number of vehicles affected fell to its lowest point in more than a decade.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 19, 2026

Affordability Leads Top-Rated List

Edmunds’ editorial team tested 300-plus vehicles to help determine the Top Rated Awards for 2026, and one brand stood out with multiple rankings, including Best of the Best.

Read More →