TORRANCE, Calif. — Organizers of the inaugural F&I Digital Media Awards have announced that 13 entries from 10 finalists will advance to the second stage of the awards program. Category winners will be selected by a panel of five judges and honored at the upcoming Industry Summit, where the Grand Prize Winner will be announced. The awards are presented by F&I and Showroom magazine and sponsored by F&I Express.
The finalists for the 2017 FIDMAs are:
Category No. 1: Best Product-Specific Digital Media
Axiom: “Key Replacement”
Justin Gasman, McCaddon Cadillac Buick GMC: “What Is GAP?”
Portfolio: “Prepaid Maintenance”
Protective Asset Protection: “Powertrain Limited Warranty”
Zurich: “Vehicle Service Contract”
Category No. 2: Best General Education Digital Media
Justin Gasman, McCaddon Cadillac Buick GMC: “Car-Buying Advice”
Justin Gasman, McCaddon Cadillac Buick GMC: “We Have the Best Videos”
Category No. 3: Most Unique and Artistic Content
All finalists are eligible
Category No. 4: Best Website Feature
GWC Warranty: “Video Carousel”
Alpha Warranty: “DriveEasy Website”
Darwin Automotive: “Remote Delivery”
Category No. 5: Best Mobile App
AutoGravity: “How It Works”
Axiom: “Imagine COVI”
Dealertrack: “It’s Time to Buy a Car, and You’re Ready”
F&I Express would like to congratulate all the finalists who are at the forefront of moving the F&I industry forward,” said Brian Reed, CEO of F&I Express. “It is important to create engaging content to support dealership efforts, especially through a digital experience.”
To watch the videos, click on the “Finalists” tab at the program’s website. Industry Summit will be held Sept. 11–14, 2017, at the Gaylord Texan Resort & Convention Center in Grapevine, Texas, near Dallas, and the awards ceremony will be held on Wednesday, Sept. 13.
