agent Entrepreneur logo
MenuMENU
SearchSEARCH

Dealer Doldrums Linger

Quarterly Cox survey shows falling sales, profits amid inflation and greater economic concerns still weigh.

September 4, 2025
Dealer Doldrums Linger

Looking ahead to the fourth quarter, Cox’s dealer outlook index rose one point to 46, still on the weaker side and down from a first-quarter peak of 58. 

Credit:

Pexels/Erik McIean

2 min to read


U.S. auto dealers’ market outlook held steady in Cox Automotive’s latest sentiment survey.

The poll of nearly 900 franchised and independent dealers ticked up one point quarter-over-quarter to 43, meaning more dealers consider the market weak than those who see it as strong. The index has hovered around the same point for two years, Cox said.

Ad Loading...

More than 40% of polled dealers cited the economy and high interest rates as drags on business, followed by market conditions at 36%. Political climate and tariff concerns fell to 28% and 16%, respectively.

Broken down by type, franchised dealers’ sentiment index actually fell by three points to 53, while independents’ rose two points to 39.

Cox said dealer profitability has fallen since the springtime jump in sales that was in part fueled by shoppers beating tariff-pumped prices. Slowing business has made for “cautious optimism.” Its dealer traffic index fell four points to 33, franchised dealers alone declining from 50 to 43.

“New-vehicle sales have come down from the surge in the spring but have remained relatively strong and better than the past few years,” said Cox Chief Economist Jonathan Smoke in the sentiment report. “While the labor market has softened, unemployment remains historically low, and, for the most part, tariffs have only been a glancing blow to consumer wallets so far. While 2025 has been a roller coaster for many, the market is still generally on track.”

Looking ahead to the fourth quarter, Cox’s dealer outlook index rose one point to 46, still on the weaker side and down from a first-quarter peak of 58. Dealers took a dim view of the cost of doing business, that index holding at a high of 70, indicating pervasive concern over operating expenses.

Ad Loading...

Dealers indicated they felt more pressure to lower auto prices amid slower business, the pressure index rising four points to 61 for the first increase in a year.

Not surprisingly, dealers' outlook on electric vehicles fell, hitting a record low of 30, the poll found. EV sales have been strong as consumers rushed to lock in federal tax credits that expire Oct. 1, but the end of the breaks will inevitably dent EV demand.

LEARN MORE: Consumers Bracing for Worse

More Industry

F&Iby Lauren LawrenceFebruary 27, 2026

Price Driving Insurance Churn

Over half of insurance holders ages 18 to 29 reported to be 'somewhat' likely to change providers in the next 90 days, according to CivicScience, which found that interest was lower among older age groups.

Read More →
Industryby Lauren LawrenceFebruary 26, 2026

AI Drives Dealer Website Traffic

Total visits to dealer websites from generative artificial intelligence platforms grew more than 15 times year-over-year, signaling a shift in how many consumers shop for cars online.

Read More →
Industryby Hannah MitchellFebruary 26, 2026

Automakers Tops in Fuel Economy

In the U.S., Honda has the most efficient gas-electrified combo lineup while Tesla beats all automakers in annual EPA ranking as brands built their alternative-fuel offerings.

Read More →
Ad Loading...
F&Iby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →
Industryby Hannah MitchellFebruary 24, 2026

Overall Consumer Confidence Up

Americans’ view of present business conditions, the labor market and family finances, though, are still in the dumps, and if they plan to buy cars, many target used units.

Read More →
Auto Financeby Lauren LawrenceFebruary 23, 2026

Auto Loan Forecast Bucks Market Trend

Auto loan originations rose over 6% year-over-year in the third quarter of 2025, but TransUnion predicts a slight decline in auto loan growth this year, making it an outlier in the company's overall lending forecast.

Read More →
Ad Loading...
F&Iby Hannah MitchellFebruary 23, 2026

Some Auto Brands Cheaper to Insure

A new top 10 list ranks the least expensive for average full insurance coverage on a clean driving record and high driver credit scores.

Read More →
Industryby StaffFebruary 20, 2026

Learn to Manage the Mayhem at Agent Summit

Rob Mancuso – president of Mancuso Automotive – will present a Keynote at the 2026 event.

Read More →
Fixed Opsby Hannah MitchellFebruary 20, 2026

Auto Recalls Sank Last Year

2025 Sedgwick data indicate that the number of vehicles affected fell to its lowest point in more than a decade.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 19, 2026

Affordability Leads Top-Rated List

Edmunds’ editorial team tested 300-plus vehicles to help determine the Top Rated Awards for 2026, and one brand stood out with multiple rankings, including Best of the Best.

Read More →