ATLANTA — Following its recent acquisition of Dealertrack Technologies, Cox Automotive has appointed Dealertrack’s former co-president, Raj Sundaram, as its chief client success officer. Sundaram will report directly to Cox Automotive President Sandy Schwartz.

In this key position, Sundaram will be responsible for helping clients successfully increase efficiency and grow their business utilizing the combined companies’ comprehensive solutions.

“Client success has always been our top priority, and now with Dealertrack we will take the definition of client success to a new level,” Schwartz said. “With offerings that span the entire value chain in automotive retail, we will take a more strategic approach to delivering the best, most innovative solutions our combined companies have to offer. Raj is the perfect person to lead this effort with his extensive client relationships and deep understanding of the auto industry.”

Widely known as an automotive industry visionary, Sundaram has a proven record of developing analytics-driven solutions to complex challenges. Before Dealertrack, he was president and owner of Automotive Lease Guide Inc., where he was instrumental in driving innovation and developing forecasting tools and analytics that helped ALG become the industry benchmark for residual values. Earlier, at Nissan North America Inc., he held several positions of leadership in financial planning, market research and pricing. Sundaram began his career at Ford Motor Company in the controller’s office.

“We are uniquely positioned to leverage our suite of industry leading solutions designed to help our clients drive innovation and lead the transformation of auto retail,” Sundaram said of his new position. “We are excited about the potential and focused on client success.”