Assurant, a protection company that safeguards and services connected devices, homes and automobiles in partnership with leading brands, launched Assurant Vehicle Care Technology Plus, a vehicle service contract offering consumers protection for vehicles and mobile devices.
Customers can get comprehensive protection for their vehicles' high-tech components and wear-and-tear items, with an added benefit at no cost to the customer for their smartphone’s most common repairs, including screens, charging ports, batteries, and buttons.
“We understand that consumers expect more from their protection plans, and we’re uniquely positioned to deliver this ground-breaking new product,” said Assurant Global Automotive EVP and President Jeff Strickland. “With our diverse range of solutions spanning vehicle coverage and smartphone benefits, Assurant is the only company capable of offering such comprehensive protection.”
Assurant Vehicle Care Technology Plus puts the focus on technology, as today’s vehicles increasingly offer expensive and advanced technology, such as safety system sensors, adaptive cruise control, and infotainment screens. Recognizing the expanding role of mobile devices in vehicle ownership, including use as a digital key, the new offering goes beyond traditional vehicle service contracts to include the benefit of Assurant Device Care, which gives customers access to smartphone repair at reduced fees.
“Today’s mobile devices are essential tools for vehicle owners, whether it’s remotely starting the vehicle, connecting to the infotainment system, or even calling emergency roadside assistance,” Strickland says. “Assurant Vehicle Care Technology Plus bridges the gap between these two worlds, offering a seamless protection experience for vehicles plus the added mobile benefit that comes with Assurant Device Care.”
Assurant Vehicle Care Technology Plus also covers wear-and-tear items like windshield wiper blades and headlight bulbs, ensuring comprehensive coverage on vehicles. The features add front-end value, which can be important for lease customers and vehicles with shorter duration of ownership before trade-in.
Highlights of Assurant Vehicle Care Technology Plus include:
Assurant Device Care - it includes the most common smartphone repairs, including screens, charging ports, batteries, and buttons, at a reduced repair fee. Customers can visit any of the 900-plus U.S. Assurant Repair Network locations for the discounted repair.
Wear-and-tear coverage for parts not covered by a vehicle manufacturer’s warranty, like wheel alignment, battery, fuses, headlamp bulbs, belts and hoses, spark plugs, and windshield wiper blades
Complementary protection against being stranded, including round-the-clock emergency roadside assistance, substitute transportation benefits, and emergency travel expense reimbursement
A digital user experience, online and via a companion app that enables consumers to manage their service contracts, access roadside assistance, track maintenance, and receive important updates all in one convenient platform.
By offering the versatile protection plan, Assurant also provides dealers an opportunity to re-engage customers who initially decline traditional vehicle service contracts, offering a more affordable alternative that delivers significant value and added peace-of-mind.
