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2026 Consumer Priorities Revealed
The Global Automotive Consumer Study shows that U.S. car shoppers value in-person dealership visits, crave more affordability, and are still hesitant about EV adoption.
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SEARCHMENUSEARCHThe Global Automotive Consumer Study shows that U.S. car shoppers value in-person dealership visits, crave more affordability, and are still hesitant about EV adoption.
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High prices and interest rates, paired with flat incentives, dampen demand.
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Now in its 21st year, the program was designed to recognize the industry’s best vendors, suppliers, and finance partners by asking dealers and dealership personnel to complete a 32-category online survey.
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Trio who owned it nearly 20 years pivots as family picks up a fourth store.
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Iconic vehicle’s fifth generation is headed to dealerships as hybrids grow in popularity here.
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Survey finds increased concern about tariff effects on finances, potential of a recession.
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North America market still growing but at much slower pace as incentives wane.
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Activity fell modestly last week as depreciation continued in the market.
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Cars.com ranking shows many brands headquartered overseas fit the definition, though Tesla is still tops.
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China-based rival passes U.S.-based automaker in global sales.
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