The Menu Reviewed After 20 Years

DealerMax’s Jim Maxim Jr will present “The Menu Reviewed After 20 Years” at the 2022 event.

Maxims Acquire DealerMax, Plan National Expansion

Jim Maxim Jr. and Jim Maxim Sr. have made DealerMax the new home of their Profit By Design F&I development platform and plan to rapidly expand the Boston-based company’s national footprint.

Maxim, Mussani Transition to New Roles at RouteOne

Jim Maxim Jr. and Imran Mussani have assumed new roles at RouteOne, completing a transition that began when the company acquired MaximTrak, the technology firm Maxim co-founded, in 2016.

MaximTrak Announces Zurich North America Integration

RouteOne and MaximTrak Come together to Innovate the Vehicle and F&I Sales Process

RouteOne has acquired the assets of MaximTrak and its related business and will operate MaximTrak through its wholly‐owned subsidiary RouteOne Holdings. This will bring together two long‐time partners to deliver a seamless vehicle F&I sales process. The vehicle purchase process has undergone fundamental changes in recent years, and will continue to do so with increasingly ... Read More »

CIO Review Recognizes MaximTrak for ‘Revolutionizing Automotive Retail’

WAYNE, Pa. — For the second year in a row, CIO Review magazine has recognized MaximTrak Technologies as a leading automotive technology solutions provider, featuring this year company president Jim Maxim, Jr. on its cover. CIO Review profiles technology solutions that can redefine the business goals of their users. In naming MaximTrak, it noted that ... Read More »

Maxim to Talk Tech at Agent Summit

Tablet Technology: Gimmick or Key to the Future?

Overcoming Dealer Objections to Technology