Automotive Dealers Recognize Digital Air Strike as Leader in Social Media, Reputation Management and Digital Marketing

Digital Air Strike won three awards in the 16th annual Dealer’s Choice Awards program where auto dealers selected their favorite companies.

Study: Slashing Budgets, Pandemic Auto Shoppers Are Eager for Online Tools and Promotions

Adtaxi releases results from new ‘Coronavirus and Automotive’ survey.

CDK Global to Acquire ELEAD1ONE

HOFFMAN ESTATES, Ill. and ATLANTA — CDK Global Inc. today announced it has entered into a definitive agreement to acquire ELEAD1ONE. The value of the transaction, which was unanimously approved by CDK’s board of directors, was not disclosed. The deal was first reported on Sunday by The Banks Report, which described the acquisition as checking off ... Read More »

DealersLink to Unveil Vehicle Pricing Tool at NADA Show 2018

BROOMFIELD, Colo.  — Integration and networking technology provider DealersLink today said it will unveil a new-car pricing tool at the NADA Show 2018, which will take place March 23-25 in Las Vegas. Dealerslink officials will be on hand inside Booth No. 337N to demonstrate the firm’s new-car pricing tool as well as its dealer-to-dealer Marketplace, ... Read More »

Study: Dealerships Missing Out With Facebook Messenger, After-Hour Leads

CDK Global, CarGurus Partner on New Marketing Solutions

HOFFMAN ESTATES, Ill. — CDK Global today announced a strategic relationship with online automotive marketplace CarGurus. Through this collaboration, users of CDK websites will gain exposure for their inventory on CarGurus.com as well as leads from CarGurus shoppers. CDK will also leverage CarGurus’ anonymized, aggregated data in its suite of automotive digital marketing solutions, allowing ... Read More »

New Report Reveals ‘Apparent Consumer Appetite’ for Chatbots

BOCA RATON, Fla. — A new study reveals an apparent appetite among consumers for chatbots, but it concluded that these digital boxes that allow customers to converse with a human or AI-enabled bot still have ways to go before impacting business. Released today by mobile marketing firm 3Cinteractive Corp. (3C), the Chatbot Consumer Report provides ... Read More »

TEGNA to Spin Off Cars.com

MCLEAN, Va. — Cars.com is going public, the firm’s parent company, TEGNA Inc., announced on Wednesday. According to its announcement, the digital automotive marketplace will be spun off, creating two independent publicly traded companies. TEGNA, which was called Gannett until it spun off its newspaper business last year, is the largest broadcast station group among ... Read More »

Dealer.com Becomes Primary Web Platform for Cox Automotive Clients

ATLANTA — Cox Automotive announced that the Dealer.com website solution will serve as the primary solution for Cox Automotive customers. Current users of VinSolutions’ website product will migrate to the Dealer.com platform beginning in early 2016. During the migration, which should be completed within 24 months, all VinSolutions website clients will be fully supported under ... Read More »

7 Digital Marketing Tips to Expand Your Small Business